Web Content Management by Deane Barker PDF

By Deane Barker

Looking to choose an internet content material administration process (CMS), yet pressured concerning the gives you, terminology, and buzzwords? do you need to appreciate content material administration with no need to dive into the underlying programming? This e-book offers a transparent, impartial evaluate of the full CMS ecosystem—from structures to implementations—in a language- and platform-agnostic demeanour for undertaking managers, executives, and new builders alike.

Author Deane Barker, a CMS advisor with virtually twenty years of expertise, is helping you discover many alternative platforms, applied sciences, and systems. via the top of the e-book, you’ll have the information essential to make judgements approximately gains, architectures, and implementation ways to make sure that your undertaking solves the suitable problems.

  • Learn what content material is, how you can examine various structures, and what the jobs of a CMS crew are
  • Understand how a latest CMS versions and aggregates content material, coordinates workflow, and manages assets
  • Explore the scope and constitution of a CMS implementation project
  • Learn the method and top practices for effectively working your CMS implementation
  • Examine the perform of migrating websites, and how one can paintings with an exterior CMS integrator

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What did it look like three months ago? Can I restore or republish an older version? What content is currently “orphaned” and unused? How do I find all content that refers to X? How do I group and relate content so it’s easier to manage? Each of these items increases our level of control over our content and reduces risk — there is less chance that the shareholder report will be released early, or that the only copy of our procedures manual will be deleted accidentally. Some examples: A news article appears on its own page, but also as a teaser on a category page and in multiple “Related Article” sidebars.

Occasionally, my company has taken calls from clients years after their sites launched wanting to know how to log in to their CMS for the first time. Although a CMS might offer several tools to minimize poor-quality content from a technical standpoint (ensuring that hyperlinks are valid, or that all images have ALT tags, for instance), a CMS cannot edit your content to be sure it makes sense and meets the needs of your audience. You need to ensure that your content creation process exists apart from your CMS.

Content is an investment in the future, not a record of the past. A Definition of Content Bringing these two concepts together, we arrive at our best attempt at a concise definition: Content is information produced through editorial process and ultimately intended for human consumption via publication. The two disciplines require different skills and mindsets, and the state of current technology is creating more and more differences every day. We’ll revisit this two-sided approach to content management throughout this book.

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