Download e-book for kindle: Ethical Money: How to Invest in Sustainable Enterprises and by John Hancock

By John Hancock

Socially accountable funding is the quickest turning out to be area of the collective funding undefined. via its development and powerful monetary functionality, it has proved to be an important funding strength in the monetary international. moral funding is definitely no longer a monetary protest flow within which humans count on to lose their funds for a superb reason. again and again this region of funding has confirmed that it's a financially sound selection, in addition to a socially in charge one.

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Additional info for Ethical Money: How to Invest in Sustainable Enterprises and Avoid the Exploiters and Polluters

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And how do these procedures work? Well, behind every successful fund manager there sits an investment analyst who in turn is backed up by a team of researchers. In the first place, the asset allocation is not simply a matter of listing all of the shares in a particular region or sector. After all, within the Far East, say, there are many economies whose performances, although linked as are all world economies, are at different stages in the economic cycle, who have different strengths and weaknesses and who are, perhaps, constrained by different regulations, financial controls or workplace attitudes.

That is an over-simplification but crudely sums up the way the system works. Of course, once a company’s shares have been initially issued and bought, the price that people are prepared to pay for them in future trading neither puts money directly into nor takes money from the business. However, whether or not investors are prepared to buy the shares of a company reflects their calculation of the likely value of those shares in projected income and growth terms. So, if investors believe that the company has good prospects, they will wish to buy its shares and that will push up the price of those shares, whereas if they feel that the prospects for the business are not so good, they will not wish to buy and may even wish to sell any shares that they do hold, which will push down the share price.

Treating workers well, as many companies have discovered, means that ideas for improvement to the process often come up from the workplace. Also, lower staff turnover means that training costs are lower, because fewer people need to go through the process, and then additional training becomes viable which, in turn, will improve the running of the business still further. Treating suppliers and customers fairly means that the quality of inputs can more easily be controlled in the context of a longestablished and mutually beneficial supplier/client relationship: similarly, customer loyalty takes some of the negative pressure away from the marketing effort so that, instead of working to overcome poor perceptions, the business can work to develop positive perceptions and grow its place in the market.

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